Privacy Policy

PRIVACY POLICY

1) INFORMATION ON THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE CONTROLLER

1.1

We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about how we handle your personal data when you use our website. Personal data is all data with which you can be personally identified.

1.2

The controller in charge of data processing on this website, within the meaning of the General Data Protection Regulation (GDPR), is:

Louw Cape Town
Email: info@louw-capetown.co.za

A controller is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.

1.3

This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller). You can recognize an encrypted connection by “https://” and the lock symbol in your browser.

2) DATA COLLECTION WHEN VISITING OUR WEBSITE

If you use our website for informational purposes only, i.e. you do not register or provide information, we only collect the data your browser transmits to our server (“server log files”). These include:

  • The visited page

  • Date and time of access

  • Amount of data sent

  • Source/referrer

  • Browser used

  • Operating system

  • IP address (possibly anonymized)

Processing is based on Art. 6 para. 1 lit. f GDPR due to our legitimate interest in ensuring website stability and functionality. The data is not transferred or used otherwise. However, we reserve the right to review server logs if unlawful use is suspected.

3) COOKIES

We use cookies to make our website functional and attractive. Cookies may be:

  • Session cookies (removed after closing browser)

  • Persistent cookies (stored longer)

  • Third-party cookies (from partner companies)

Cookies may collect data such as browser info, location data, and IP addresses. If personal data is processed, this occurs according to:

  • Art. 6 para. 1 lit. b GDPR (contract execution), or

  • Art. 6 para. 1 lit. f GDPR (legitimate interest in usability)

You can adjust cookie settings in your browser. Instructions:

If cookies are not accepted, website functionality may be limited.

4) CONTACT US

Personal data is collected when you contact us (e.g., via contact form or email).
The data is used exclusively to respond to your inquiry.

Legal basis:

  • Art. 6 para. 1 lit. f GDPR (legitimate interest), or

  • Art. 6 para. 1 lit. b GDPR (contract-related inquiries)

Data is deleted once your inquiry is resolved unless retention obligations apply.

5) DATA PROCESSING FOR CUSTOMER ACCOUNT & CONTRACT PROCESSING

Personal data is processed under Art. 6 para. 1 lit. b GDPR when you open an account or place an order.
Data is stored for contract processing and deleted after legal retention periods unless you consent to further use.

6) USE OF YOUR DATA FOR DIRECT ADVERTISING

6.1 Email Newsletter

If you subscribe to our newsletter, we send updates to your email. Only your email is required; all other data is optional.

A double opt-in process is used.
By confirming, you consent under Art. 6 para. 1 lit. a GDPR.

We store:

  • IP address used during registration

  • Date/time of registration

You may unsubscribe anytime via the link in each newsletter or by contacting:

info@louw-capetown.co.za

After unsubscribing, your email is deleted unless legally allowed retainment applies.

6.2 Email Advertising to Existing Customers

If you provided an email during purchase, we may send promotions for similar products under Art. 6 para. 1 lit. f GDPR unless you object.

You may opt out anytime by emailing:

info@louw-capetown.co.za

7) DATA PROCESSING FOR ORDER HANDLING

7.1

We transfer your data to delivery companies and payment institutions as required for contract execution (Art. 6 para. 1 lit. b GDPR).

7.2 Payment Providers

PayPal

If you use PayPal, your payment data is transferred to:

PayPal (Europe) S.à r.l. et Cie, S.C.A.
22–24 Boulevard Royal
L-2449 Luxembourg

PayPal may conduct credit checks where necessary. Full PayPal privacy policy:
https://www.paypal.com/webapps/mpp/ua/privacy-full

You can object to this at any time via PayPal, though some processing may still be required.

8) REVIEW REMINDERS

If you consent, we may send a one-time review reminder after your purchase (Art. 6 para. 1 lit. a GDPR).
You may withdraw consent anytime via:

info@louw-capetown.co.za

9) SOCIAL MEDIA PLUGINS (SHARIFF METHOD)

9.1 Facebook

9.2 Google+ (legacy reference)

9.3 Instagram

Shariff integration ensures no direct connection to social networks until you click the button.

More information:

10) ONLINE MARKETING

10.1 DoubleClick by Google

10.2 Google AdWords Conversion Tracking

Cookies enable ad performance measurement.
You can disable tracking via:
https://www.google.de/settings/ads

If cookies are disabled, some features may not work.

11) WEB ANALYTICS: GOOGLE (UNIVERSAL) ANALYTICS

Used with _anonymizeIp(), ensuring IP shortening within the EU.

Opt-out plugin:
https://tools.google.com/dlpage/gaoptout

More information:
https://support.google.com/analytics/answer/2838718

12) RETARGETING / REMARKETING

Facebook Pixel

Google AdWords Remarketing

Used for personalized advertising with consent (Art. 6 para. 1 lit. a GDPR).

You may disable personalized ads via:

13) RIGHTS OF THE DATA SUBJECT

You have the following rights under the GDPR:

  • Art. 15 — Access to your data

  • Art. 16 — Rectification

  • Art. 17 — Erasure

  • Art. 18 — Restriction

  • Art. 19 — Notification

  • Art. 20 — Data portability

  • Art. 7(3) — Withdraw consent

  • Art. 77 — Lodge a complaint with a supervisory authority

All requests should be sent to:
info@louw-capetown.co.za

13.2 Right to Object

You may object at any time to:

  • Processing based on legitimate interest

  • Direct marketing purposes

We will stop processing unless overriding legal reasons exist.

14) STORAGE PERIOD

Storage duration depends on statutory retention periods. After expiration, data is deleted unless needed for fulfilling contractual obligations or justified interests.